FOTM

Atlanta, GA

Our Money United

Website: ourmoneyunited.org

About

Our Money United is a national platform that empowers consumers to align their spending with their values—mobilizing economic power to support businesses, causes, and communities committed to equity and justice. Through tools like the National Buycott Registry and Conscious Spending Groups, it transforms everyday purchases into collective action.

Benefits

Joining Our Money United means:

  • Access to curated directories of values-aligned businesses
  • Participation in collective campaigns that drive measurable impact
  • Earning rewards for conscious spending
  • Connecting with like-minded consumers, organizations, and corporate allies
  • Amplifying economic influence to shift systems toward equity

Our Money United

This is the movement’s core engine—uniting individuals, organizations, and institutions to redirect spending power toward businesses that reflect shared values. It’s about building a new economy rooted in transparency, accountability, and community investment.

National Buycott Registry

A dynamic database of businesses and organizations that align with justice-centered values. Consumers can “buycott” (support) these entities instead of boycotting others—turning purchasing decisions into strategic support for equity, sustainability, and inclusion.

Conscious Spending Groups

These are community-led coalitions that coordinate spending around shared goals—whether supporting Black-owned businesses, climate-conscious brands, or local cooperatives. Groups can track impact, share resources, and mobilize around campaigns.

Corporate Friends

Our Money United partners with corporations committed to transparency, equity, and community reinvestment. These “Corporate Friends” are featured in the registry and invited to collaborate on campaigns, reporting, and shared impact goals.

Impact Central

A data-driven dashboard that tracks the collective impact of conscious spending. Users and groups can see how their dollars contribute to job creation, community investment, and business growth—making economic justice visible and measurable.

Fireman Rewards

A unique incentive program that rewards users for values-aligned spending. Participants earn points for supporting registry businesses, joining campaigns, and referring others—redeemable for perks, recognition, and partner offers.

How It Works

  1. Join the platform as an individual, group, or organization
  2. Explore the registry to find businesses aligned with your values
  3. Spend consciously and track your impact
  4. Earn rewards and share campaigns with your network
  5. Collaborate with others to amplify economic influence

Directory

The searchable directory includes businesses, organizations, and campaigns across sectors—categorized by values, ownership (e.g., Black-owned, women-owned), industry, and geography. It’s a tool for discovery, connection, and action.

Relevance to Symposium Guests

Our Money United offers a powerful infrastructure for coalition-led economic activism. Its tools and campaigns align seamlessly with multicultural media sustainability, supplier diversity, and legacy-building—making it an ideal partner for symposium attendees seeking to mobilize capital, shift narratives, and scale impact.